Digital Marketer

Are content marketing and lead nurturing your passion?
Would you like to help build our brand as an ideal partner for product development and innovation projects?
Are you bursting with ideas to highlight our thought leadership on social media?
Challenge accepted? Then apply now for this vacancy!

Verhaert Masters in Innovation is a renowned development and innovation company that invents and develops both digital and physical innovative products. Moreover, our years of experience allow us to guide and support companies in their strategic innovation policy. Our employees are driven, multi-disciplinary high-tech professionals who can develop to their full potential in very diverse projects for different companies in very different sectors: from industry and mechanical engineering, to food & beverage, medical devices, consumer goods and IoT, and so much more.

Your tasks

• You will help build our websites to convince visitors with our knowledge (content marketing), competences and the added value of our brand
• You set up ads in Google and LinkedIn to activate the digital marketing funnel.
• You look for insights to improve campaigns.

You can carry out one or more of the tasks below:

• Provide graphic support (icons, images ...) with Adobe Illustrator and Photoshop
• Prepare downloadable documents in Adobe InDesign
• Layout landing pages in WordPress
• Configure workflows in Hubspot for lead nurturing and content marketing
• Set up email marketing campaigns in Hubspot
• Improve SEO with Google Search Console and SEMRush
• Optimize keywords in Google Ads.
  

• You can independently plan and successfully execute marketing campaigns.
• In addition, you can analyze the marketing campaign and its impact, derive insights about target audiences and then improve campaigns.
• You have a first experience with digital marketing and want to become an expert in digital content strategy and growth hacking.
• You work with a focus on results and quality, always in a structured and critical manner.
• You are ambitious and want to achieve predefined goals and KPIs.
• You have experience with Google Ads and LinkedIn Campaign Manager. Prior knowledge of Hubspot, WordPress and Adobe Creative Suite is definitely a plus.
• You communicate fluently in Dutch and English. A basic knowledge of French is also a plus.
  

At Verhaert, you will join a diverse, challenging and technical environment assisting companies in their development and innovation processes.

• You will work with multi-disciplinary teams for the most diverse companies in numerous sectors.
• You get an attractive salary and can develop your full potential in a result-oriented highly technological environment.
• We provide a healthy work-life balance and the necessary leisure during our company activities such as the Christmas lunch, Drink & Draw and game nights.
• You work from our headquarters in Kruibeke, in our innovation hubs (Ghent and Antwerp) or from home (up to 40%).